About NAGO
Who We Are and Why We Exist
NAGO is the national voice for licensed gaming operators committed to responsible, transparent, and consumer-safe gaming. We exist to shape better policy — not to defend commercial interests at the public's expense.
Mission
Our Mission
NAGO's mission is to advance a well-regulated, consumer-safe gaming environment through transparent advocacy, independent research, and constructive engagement with public authorities and civil society.
We represent licensed operators who believe that responsible regulation is good for consumers, good for public trust, and ultimately good for the sustainability of a legitimate gaming industry.
Our work spans legislative advocacy, consumer education, research publication, and cooperation with law enforcement to eliminate illegal gambling.
Vision
Our Vision
A gaming environment in which every participant is fully informed and protected; where licensed operators compete fairly on quality and responsibility, not on regulatory arbitrage; and where illegal gambling has no viable market to exploit.
We envision a regulatory framework that is proportionate, evidence-based, and continuously improved through open dialogue between industry, government, and civil society.
Long-Term Strategic Goal
By 2030, to have a demonstrably measurable reduction in problem gambling rates, zero tolerance for unlicensed operators, and full public confidence in the regulated gaming sector.
Values
What We Stand For
Public Interest First
Every position we take is evaluated against its impact on consumers, communities, and society — not solely on commercial interests.
Full Transparency
We publish all our governance documents, financial records, and policy positions openly and without restriction.
Evidence-Based Advocacy
Our policy recommendations are grounded in independent research, data, and best-practice analysis from comparable jurisdictions.
Constructive Cooperation
We engage with government, regulators, civil society, and health bodies as partners — not adversaries — in building a safer gaming environment.
Governance
How We Are Structured
NAGO is governed by a Board of Directors comprising senior representatives from member organisations and independent directors. The Board meets quarterly and all decisions are recorded and published.
- General Assembly — supreme decision-making body
- Board of Directors — strategic oversight
- Secretary General — operational management
- Policy Committee — legislative positions
- Audit Committee — financial oversight
- Ethics Committee — conduct and compliance
Board of Directors
Membership
Our Members
NAGO currently represents 34 licensed gaming operators. All members are required to hold a valid national licence and comply with NAGO's Player Protection Standards.
A full list of current NAGO members is available on request.
Member names are published in the Annual Report.
Join NAGO
Become a Member
NAGO membership is open to any gaming operator holding a valid national licence. By joining, you commit to the highest standards of responsible gaming and gain a seat at the table in shaping the regulatory future of the industry.
Membership fees are published in our funding disclosure documents. There are no hidden costs or undisclosed obligations.
Apply for MembershipMember Benefits
- Participation in policy consultations and legislative advocacy
- Access to NAGO research, market data, and regulatory updates
- Representation in dialogue with state institutions and regulators
- Use of NAGO Member mark and responsible gaming certification
- Networking with senior operators and policymakers
- Early access to publications, reports, and position papers
Institutional Partnerships